Supreet Kaur, 28, somehow maintained her compusure as details of the crash emerged, and she realised that her spouse had been involved.
Incredibly, the presenter continued anchoring the show for a further 10 minutes, before breaking down in tears off camera.
Mrs Kaur was presenting her usual 10am Saturday bulletin for Indian station IBC24 in Chhattisgarh, when news broke of a crash in Mahasamund.
A reporter on the scene told the news presenter three people had died, but did not give names.
But gradually, as he read out more details, including the make of car and the location, it became apparent to Mrs Kaur that her husband had been travelling in the vehicle involved.
Show producers also realised their host was hearing news of her husband's death in front of the cameras, but were unable to stop the live bulletin.
But in a scarcely believable show of courage and professionalism, Mrs Kaur continued calmly speaking to the reporter on the phone until the segment was complete.
Supreet Kaur kept her composure even though she knew her husband had died in the crash she was descr
It was only after the cameras stopped rolling that the news presenter let her facade slip, breaking down in tears and calling relatives.
An IBC24 editor told Indian Express: "It speaks volumes about her sense of duty and professionalism that she continued and kept her calm for another 10 minutes.
“The moment the cameras were off she began calling her relatives and broke down. She left for the accident site after that.
"Kaur has worked with us for nine years and is one of the most popular anchors in the state. We stand with our colleague in her pain.’’
A police officer said three people were killed when a Renault Duster was struck from behind by another vehicle, believed to be a truck.
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The jouranlsit has won praise and sympathy for her incredibly show of courage
Mrs Kaur's husband, Harshad Kawade, was among the dead. The two other passengers were badly injured and taken to hospital.
Footage of the broadcast has gone viral, with the brave news presenter being showered in praise for her professionalism.
Dr Raman Singh tweeted: "Salute Supreet's strength in dealing with her husbands demise with extraordinary bravery and professionalism. May departed soul rest in peace."
Others called her a "braveheart" and a "woman of steel".