Deulofeu is currently on loan at AC Milan, where he has caught the eye with a series of impressive displays.
Barcelona are examining their options ahead of the summer with the club in need of reinforcements.
However, Spanish outlet Diario Gol claims Messi is unhappy with Barcelona's attempts to bring Deulofeu back to the Nou Camp.
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It is said the Argentina international feels he is being signed purely for business reasons.
Barcelona can sign him on the cheap £10.2million deal after installing a buy-back clause into his Everton contract.
Messi thinks Deulofeu will then be sold for profit, similar to what Real Madrid have in mind with Alvaro Morata.
Gerard Deulofeu is wanted back at Barcelona
Real re-signed the Spain international for £23m from Juventus last summer but he is expected to fetch a larger fee this summer amid interest from Antonio Conte's Chelsea.
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As a result, Messi would rather Barcelona invest in players they actually need.
Reports earlier today suggested the 29-year-old would love to see his side add Atletico Madrid forward Antoine Griezmann to their ranks.