The plus-size model proudly flaunted her curves in some lace underwear as she posed for fashion house Addition Elle in Marrakech, Morocco, earlier this afternoon.
Collaborating with the brand to launch her own exclusive lingerie line, Ashley squeezed her ample assets into a plunging balcony bra that flattered her bust.
She then seductively tugged at the waist of her knickers and looked suggestively at the floor.
INSTAGRAM • SNAPCHAT
Ashley Graham flaunted her curves in sexy blue lingerie on her latest shoot
Ashley first treated her fans to a racy Instagram snap
Ashley has collaborated with Fashion Elle to launch her own lingerie line
I don't think women should be labelled at all. I think it's completely divisive.
"Rock wit it," the beauty captioned a clip she posted on Instagram, which quickly garnered more than 560,000 views between Ashley's 3.1 million Instagram followers.
"Real and gorgeous," one fan gushed, before another chimed: "When can I buy this set? You look absolutely gorgeous".
Also taking to Snapchat, the stunner posed in the same provocative blue undergarments, though this time draped a vibrant kimono around her arms for some added pizzazz.
Elongating her already lithe legs, the statuesque star finished her style with sky-high scarlet stilettos and wore her trademark brunette tresses in delicate waves.
Ashley Graham wows in lacy lingerie
Fri, January 13, 2017
Ashley Graham is famed for her incredible curves and she certainly wasn't afraid to show them off in her new lingerie campaign.
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Ashley Graham looked as stunning as ever as she posed for yet another sizzling shoot
Ashley also teased her figure in a number of raunchy snapshots
Despite being praised for her curves, Ashley recently told V magazine that she still isn't fond of the label "plus-size".
She blasted: "I can't stand that question anymore. I mean, I've been doing this now for 17 years and I can't tell you how many times I've spoken about the label 'plus-size'.
"I don't think women should be labelled at all. I think it's completely divisive. But, for whatever reason, I am the one that has been given the opportunity to be given so many covers and to have a voice.
"I don't take that lightly and I think that being the voice and face for so many women that haven't been represented – in fashion, or film, or TV – is encouraging, it's amazing."